Last year, actor Jude Law stated he “didn’t fear any repercussions” for portraying the Russian leader in a new film. The movie, however, may align too neatly with the carefully constructed version promoted by Russian state media that, domestically, it reads as a compliment rather than a critique.
For years, the Russian political apparatus and the country's pop-culture machine have worked together to craft a made-to-measure persona of Putin. This figure is a political superhero devoid of flaws, an ex-intelligence officer reimagined as a Russian James Bond who consistently understands more than he reveals.
“In Russia, the constructed Putin has long eclipsed the actual person.”
One recent example is a television show released last fall, helmed by a Kremlin supporter. Its main character is a invented security officer inexplicably chosen to “save” Russia from disorder. While the character's name Mikhail, the message is clear: the hero must be a known figure from the secret services.
International depictions often end up buttressing this identical story rather than debunking it. An adaptation inspired by a bestselling satirical novel sets out to undermine the Putin cult by presenting him not as a cause but as a symptom, moving the narrative weight to the spin doctors surrounding him.
In the film, Putin is presented as having been chosen by influential figures to stabilise the nation because he is “a fit former intelligence agent”. The oligarchs approach him and practically plead him to take the top job. His response is that he would prefer to rule from the background, desiring permanent power.
This narrative is the Kremlin’s export myth: the cool, reluctant strategist guided by fate. Historically, none of this ever happened.
No one actually pleaded with him to take the job. The presidency was in essence a selection process with many contenders. At the centre to this process stood an influential oligarch from the previous administration who planned to control the country in practice.
“The goal wasn't a powerful leader, they needed someone controllable, someone who would obey orders.”
Analysts concur that the notion of Putin as a master operative was constructed retrospectively. Stories about his clandestine activities in East Germany fall apart under examination. Fundamentally, he handled paperwork and routine duties, a low-level clerk not engaged in field operations.
Curiously, the move to depicting him as a “007” may in part have been triggered by Daniel Craig’s arrival as 007. The grittier interpretation led local outlets and social media to draw visual parallels with their leader. Edited images replacing the actor's likeness with his appeared on city centers, feeding the growing tendency to frame him as a Russian 007.
Given the casting, an star popular with Russian audiences, the Kremlin will not miss the chance to portray this choice as a small victory. Its exclusion of mass protests, the opposition, or prominent activists in the story, even though it includes the past decade, is a welcome aspect for state propaganda.
In Russian cinema, the president is often an omnipotent figure who never appears on screen. His influence is hinted at through photographs or orders from on high. In this new film, he at last gets a famous actor's visage—one that may inadvertently validate the very myths it perhaps aims to question.